Head of Marketing

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THE HT GROUP
Published
May 17, 2018
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Description

The HT Group is partnering with a rapidly growing, cutting-edge Fintech company in Austin who is looking to hire a Head of Marketing executive to lead their brand development and marketing on a global level from the early stages through the growth of the company. The Global Marketing Leader will work with a network of marketing professionals around the globe to develop key messages that align with their global marketing strategy. They are wanting to link the present to the future through the exploration and implementation of blockchain technology.

Responsibilities will include:

 Drive overall brand strategy for an industry-leading financial technology company

 Manage world-class global brand campaigns

 Develop and manage methods for measuring brand awareness and perception

 Ensure consistency of brand identity, messaging, and visual design across all channels

 Collaborate with product marketing, PR, content marketing, and demand generation teams to drive key campaigns

 Develop a global marketing strategy for the portfolio of technology products and solutions consistent with the strategic business objectives to be used with customers around the world

 Manage the overall B2B brand portfolio, manage all trade-marks lead the creation and content of any global digital platforms

 Stay up to date with the latest traditional and digital marketing tactics and identify opportunities to create integrated campaigns as part of the global marketing strategy

 High familiarity with cultural marketing trends in creative, media, digital and social

Apply
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